Robinsons Malls Recycling Market

The Robinsons Malls Recycling Market and Shoot Your PET Bottles project provide waste-recovery systems through a once-a-month recyclable-buying fair involving Robinsons tenants, customers, other business establishments, schools, religious groups, and city residents. The project aims to instill environmental stewardship amongst city residents and businesses, while providing additional income to households and organizations. Through this project, waste-to-landfill diversion is achieved through segregation campaigns, recycling practices, and the trash-for-cash incentive mechanism. Robinsons Place Ilocos, Robinsons Place Malolos, Robinsons Town Mall Malabon, and Robinsons Novaliches actively promoted the initiative. More than 140 tons of solid waste recyclables consisting of cartons, PET bottles, papers, tin, aluminum, cans and even old appliances were brought to the Weekend Recycling Market to prevent landfill pollution. The project was executed in partnership with the respective Local Government Units and DENR-Environment Management Bureau. Robinsons Malls Weekend Recycling Market contributes to the multiple solution approach in waste management by creating public awareness on the importance of the preservation of the environment through promotion of the REUSE, REDUCE, RECYCLE attitude in the malls’ respective communities. It is RLC’s way of creating shared value for all involved stakeholders – the local businesses, customers, local organizations, and neighboring communities. Aside from the Weekend Recycling Market, Robinsons Place Novaliches also partnered with Tetra Pak Philippines to launch the Panalong Easy sa UBC project. The project promotes proper waste management and carton recycling through the collection of used beverage cartons from junk shops and mall customers. It likewise aims to educate the public on the positive impact of waste recycling activities and to impart lifestyle changes that may contribute to environmental preservation.